To emerge a winner in the promising Malaysian Chinese market, first and foremost you will need to have the prevailing market trends and the needs of the local Chinese community at your fingertips. It is also vital to grasp the linguistic structure and cultural characteristics of the Chinese market to avoid miscommunication and misunderstanding.

Another key to success is to identify the right channel to get your message across. Different marketing channels and transmission modes will produce very different results. Choosing the right channel helps lift efficiency, lower the costs and minimize risks while remarkably boosting customer satisfaction.

If you still don’t have much idea about your Chinese target audience’s preferences, or have bumped into a bottleneck in exploring the Chinese market, this is the time to act!

Designed by M-Lab of Media Chinese International Limited and sponsored by The Fish Bowl, M-Explore aims to help SMEs unlock the Malaysian Chinese market and the endless opportunities it holds.

With the advent of the Digital Age, the global media ecosystem is currently experiencing a revolutionary metamorphosis.

As the biggest and most influential Chinese language media conglomerate in this country, Media Chinese International Limited’s clout has far outgrown the traditional print media format, as it successfully expands its reach to all established social media platforms.

From Facebook to Instagram, Twitter to TikTok and all the way to Telegram and the Little Red Book, we have amassed an immense following on social media.

Today, our media portfolio spreads across an entire spectrum of 46 print, web and social media platforms reaching out to 70% of Malaysia’s Chinese online community.

Our monthly reach currently stands at an enviable 25 million, and such digital transformation has not only significantly broadened our scope of news reporting, but is also providing local businesses and brands a whole new digital marketing solution.

Work with us to expand your business reach to a much broader audience base for high-precision brand positioning and stand out in the intensely competitive market environment.

Our extensive digital media network provides formidable support to your brands and products, putting them on the radar of more than seven million of our followers with a monthly reach in excess of 25 million!

For five consecutive days from October 2 to 6, M-Explore will be held at Sin Chew Daily headquarters in Petaling Jaya. You can register for a free 90-minute consultation session every day throughout the event period.

You will get to listen to keynote speeches articulately delivered by our guest speakers and their sharing of successful marketing strategies, from which you are bound to gain a deeper insight into the prevailing market trends as well as the needs of the local Chinese community.

Additionally, you can also look forward to one-on-one consultation with M-Lab’s professional team, marketing solutions tailor-made for your business, and limited promotional offers!

Whether you are making your first venture into the Malaysian Chinese market or are hoping to make a comeback after a previous failed attempt, M-Explore is here to give you the most insightful views and support. Don’t miss this rare opportunity!

Visit https://tinyurl.com/2y5v9t87 today for limited free registration. Visit https://m-lab.mediachinese.com/event/m-explore/ or call 03-7965 8531 during business hours (10:00-18:00 Monday to Friday) for more information.